It’s no secret that social media has taken over the world. In just a few short years, platforms like Facebook, Twitter, and Instagram have changed how we communicate. But what does the future hold for social media?
Will it continue to grow at its current rate? Or will new technologies, like augmented reality and virtual reality, take over?
The answer, quite simply, is both. Augmented reality (AR) and virtual reality (VR) are two technologies that are poised to change the social media landscape in a big way. AR technology allows users to overlay digital information on top of the real world. For example, imagine being able to see how a piece of furniture would look in your living room before you buy it or being able to get directions from your favourite landmarks. Conversely, VR is a completely immersive experience that allows users to escape into a digital world. Businesses are already using VR for training and marketing purposes, and it will only become more popular in the coming years.
There’s no doubt that augmented and virtual reality will change the social media landscape in a big way. But it’s important to remember that they’re not going to replace traditional social media platforms entirely. People will still use Facebook, Twitter, and Instagram to connect with friends and family worldwide. However, AR and VR will provide new ways for people to interact with each other and brands. And as these technologies become more sophisticated and affordable, they’re only going to become more popular.
So if you’re not already thinking about how AR and VR can be used in your business, now is the time to start!
Book a call with us today and see how we can help you on your AR or VR journey.